Guides & Reports

Q3 2020 Credit Union Industry Benchmark; Loyalty Score Trends During the Pandemic

This edition of our Benchmark Report discusses the impact of Covid-19 on score trending during 2020. Highlighted are trends for Branch, New Member, Digital and Call Center. We will continue to monitor and report on these trends as the pandemic continues.

Providing a trustworthy member experience benchmark for the credit union industry is a core part of Member Loyalty Group’s mission. Request our free benchmark overview to see:

  • The average Net Promoter Score for credit unions and the banking industry as a whole
  •  How Best-in-Class scores compare to the credit union average
  • Benchmarks for multiple business areas – branch, online, new member and more
  • Special commentary – The impact of COVID-19 on score trending

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