Our Partners

A little over a year ago, six credit unions came together to form Member Loyalty Group, a credit union service organization (CUSO) whose only goal was credit union growth and prosperity through member loyalty.

Delivering on those ideals took quite a powerful partnership. Today, we’re proud to count Satmetrix, Denise Wymore, Digital Dialogue and Competitive Edge amongst our tried-and-true partners. If your credit union would like to join other like-minded institutions in the quest for true member loyalty, give us a call or email.

Satmetrix [visit partner site]

Before the Net Promoter® Score could be put into place for the credit union industry, the six credit unions that formed Member Loyalty Group worked together with the Satmetrix implementation and methodology teams. Together, they developed the credit union Net Promoter® Operating System. The program provides more timely data, more robust and efficient reporting and a common platform for gathering scores.

Denise Wymore [visit partner site]

A certified Net Promoter consultant and self described credit union “lifer”, Denise Wymore has helped numerous credit unions implement successful Net Promoter programs.  More importantly, she helps credit unions drive the cultural change that makes your NPS efforts truly transformational.  Her company consults with the Member Loyalty Group and our Clients to guide them towards  a disciplined approach to growing the business through increased member engagement.

PSCU  FS – Total Member Care [visit partner site]

PSCU, Member Loyalty Group and the founding credit unions worked together to build a phone survey platform. PSCU’s agents contact members on the credit union’s behalf to gather member feedback, and then upload all of the responses on a frequent basis into the Satmetrix system.

Competitive Edge

The team at Competitive Edge worked with Member Loyalty Group and the founding credit unions to develop paper versions of the surveys. Competitive Edge handles the entire paper process, including: printing, mailing and data entry. Their team has also developed a platform to upload these paper responses directly into the Satmetrix system. Doing so means each credit union’s responses, no matter how the member received the survey, are available in one place.

Net Promoter, Net Promoter Score, and NPS are trademarks of Satmetrix Systems, Inc., Bain & Company, Inc., and Fred Reichheld.