-
Built By The Experts
We have teamed up with Satmetrix, the co-developers of the Net Promoter Score® to build a customized NPS program for the credit union industry. Their knowledge and experience gained though work with scores of Global 2000 companies have helped make our program world-class caliber.
-
Setting The Standard
Benchmarks have been available in credit unions for everything from financials, to staffing to direct mail response rates. With all this information, there has never been a true benchmark for measuring Member Loyalty. We have standardized this measurements using NPS. Now credit unions have a reliable source of trustworthy, detailed comparisons for the most important element of our business.
Net Promoter, Net Promoter Score, and NPS are trademarks of Satmetrix Systems, Inc., Bain & Company, Inc., and Fred Reichheld.
Stories
San Francisco Fire Credit Union
Diana Dykstra is perhaps the earliest adopter of the Net Promoter Score. She read Fred Reichheld’s Harvard Business Review article “The One Number You Need to Grow” and decided that asking her members the ultimate question – will they recommend the credit union – was paramount to the firefighters she serves.
- Read More
Featured Comments
“During busy times there are too few employees servicing the inside windows. Other staff walk back and forth and don’t help. Even the President should man a window if there is a long line.”
Dana, WI
Promoter
Net Promoter Score: 9
Recent Blog Posts
-
- The solution to baby slapping – NPS certification.08.18.10
- Loyalty Economics: Part III07.09.10
- Loyalty Economics: Part II06.25.10
- Loyalty Economics: Part I05.24.10
- Easy is Hard03.22.10
